| Power of Online Giving |
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Online giving has become essential for any fundraising organization today. Whatever the purpose behind an organization, the donors they are trying to reach expect to be able to learn about its mission online, and to use their credit card to donate online as well. Besides the convenience for donors and the reduced administration for organizations, one non-profit credit card processor found online donations were 30% to, in some cases, over 600% higher on average than offline giving. |
